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Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, Vanitha Swaminathan.

By: Contributor(s): Material type: TextTextPublication details: Harlow : Pearson, 2020.Edition: Fifth edition, Global editionDescription: 621 sidor : illustrationerISBN:
  • 978-1-292-31496-9
  • 1-292-31496-6
Subject(s): DDC classification:
  • 658.827 23/swe
Other classification:
  • Qbm
  • Qblb
Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Bok Almedalsbiblioteket Vuxen Qbm Available 80060628081
Total holds: 0

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