Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, Vanitha Swaminathan.
Material type: TextPublication details: Harlow : Pearson, 2020.Edition: Fifth edition, Global editionDescription: 621 sidor : illustrationerISBN:- 978-1-292-31496-9
- 1-292-31496-6
- 658.827 23/swe
- Qbm
- Qblb
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Bok | Almedalsbiblioteket | Vuxen | Qbm | Available | 80060628081 |
Total holds: 0